In Monday's stock market activity, Hero MotoCorp's share price reached new 52-week highs. The positive performance is attributed to robust festival season sales, a rebound in rural demand, and increased sales in the entry-level two-wheeler segment, all of which have instilled confidence among investors. The sustained sales momentum beyond the festival season has further enhanced the earnings outlook. During intraday trades, Hero MotoCorp's share price experienced a gain of over 1%, contributing to its impressive returns of 28% since the beginning of November. The festival season sales not only helped reduce channel inventory but also contributed to a surge in entry-level motorcycle sales, coupled with signs of an uptick in rural demand, bolstering investor confidence. Year-to-date, the Two-Wheeler industry volumes have grown by 10%, although still 13% below the peak in 2019. Festive sales this year recorded a robust 22% year-on-year growth, nearly matching the levels observed in 2019. This outperformed the relatively modest growth in passenger vehicles, according to data from HSBC Securities and Capital Markets (India) Private Limited.